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Check out the Syllabus (below) Listen
to student productions (below) that were broadcast in
upstate NY and VT.
(may require audio plug-in/player)
Teen
Driver Safety
Radio Campaign
(Spring '07)
(Team 1)
PSA#1
- PSA#2
Diabetes Awareness
Radio Campaign (Spring '07)
(Team 2)
PSA#1
- PSA#2
Diabetes Awareness Radio Campaign
(Spring '07)
(Team 3)
PSA#1
Emergency Contraception Awareness
Radio Campaign
(Spring '07)
(Team 4)
PSA#1
- PSA#2
Stop
Aggressive Driving Radio Campaign
(Spring '06)
(Team 1)
PSA#1
- PSA#2
Agricultural Awareness Radio Campaign
(Spring '06)
(Team 2)
PSA#1
- PSA#2 Love
Your Lakes Radio Campaign
(Spring '06)
(Team 3)
PSA#1
- PSA#2
Plattsburgh For Peace Radio Campaign
(Spring '05)
PSA#1
- PSA#2 Proper Use of
Roundabout Radio Campaign
(Spring '05)
PSA#1
- PSA#2
Scoop Your Pet's Poop Radio Campaigm
(Spring '05)
PSA#1
- PSA#2
Lake Placid Sinfonietta
Radio Campaign (Spring '04)
PSA#1
-
PSA#2
-
PSA#3
Pull Over for Emergency
Vehicles Campaign (Spring '04)
PSA#1
-
PSA#2
-
PSA#3
-
PSA#4
Stop Domestic Violence
Campaign (Spring '04)
PSA#1
-
PSA#2
Syllabus for CMM428
Objectives:
This course is designed to provide you with
in-depth exposure to complex digital audio editing techniques through the
application of advanced radio productions. During this semester you will
be exploring how to produce various types of radio productions (PSAs,
stingers, bumpers, imagers, drops, & vox pops—to name a few) by
using advanced digital audio editing tools to craft messages geared
towards specific target audiences. This will afford you the opportunities
to improve your audio production skills and further develop your critical
ear. We will be using Adobe Audition (aka Cool Edit Pro) to increase your
knowledge of editing techniques as well as to help you gain more
experience using digital audio tools to achieve your production objectives.
Targeting
Your Future--Goals and Expectations:
Many
of
the productions you create in this course will be aired on several
different radio stations—both on and off campus. Those productions that
qualify to air beyond the classroom walls provide you with both experience
in the field and publication pieces for your resume. Since your days as
undergraduates are numbered, you should be focusing on creating
professional products that are even better than those which air on radio
every day. My goal is to train and equip you with the necessary expertise
in this area to accomplish this. Your goal should be to focus beyond the
classroom—identifying and targeting audiences in future job markets (not
just peer-based efforts) and attempting to assemble your resources to
produce portfolio material in the form of employer-ready
productions.
Basically, don’t
sell yourself short by simply working for a grade. Work to produce
something that you can use to get a job. This class will give you several
of these opportunities. Many of you even have the talent to work beyond
this—creating productions that are award-winning and can be submitted to
production competitions like NBS, BEA, and others.In essence, work to
create productions that will:
1)
Add
to your resume in the form of field experience
2)
Add
to your resume in the form of publication (airing on commercial, non-NCE
stations)
3)
Add
to your production portfolio—your showcase for employers (and required
for graduation—see course policies)
4) Offer
you something to submit to competitions to win production awards
(providing you with another resume hit)
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